THE RIGHT AFFILIATE
MARKETING STRATEGY= RESULTS

Let us show you how we generate results.

THE RIGHT AFFILIATE
MARKETING STRATEGY= RESULTS

Let us show you how we generate results.

THE RIGHT AFFILIATE
MARKETING STRATEGY= RESULTS

Let us show you how we generate results.

Affiliate Program Management

As a leading affiliate management company, Versa Marketing Inc. has years of experience launching new affiliate programs and taking over the management of existing programs. Our affiliate relationships and program management experience are the ultimate tools for increasing your results through performance-based marketing.

Affiliate Channel Strategy

Affiliate Recruitment & Engagement

Analysis & Reporting

program launch & Review

Program Management & Maintenance

Program Optimization

What’s Affiliate Marketing?

Affiliate program management is the exclusive focus of our agency, and has been for years. Our dedication to this specific area of marketing has brought unparalleled expertise and affiliate relationships to the clients who entrust us to grow their affiliate programs.

At Versa, you set your own definition of success and we’ll create the strategy to get you there. With our proven methodologies and industry know-how, you’ll quickly see a higher rate of return and your definition of success achieved.

Customer

The most important party to both the advertiser and affiliate is the consumer. The consumer is the clicks on an affiliate’s ad, reaches the advertiser’s website and makes a purchase or completes a lead, thus generating revenue for the advertiser and affiliate.

Publisher

Affiliates, also known as publishers, are individuals or companies that promote an advertiser’s product or service in exchange for a commission. This is how they monetize their marketing efforts. These marketing efforts can include a blog, content, review, or shopping comparison website, or an affiliate who is generating traffic from paid search, email marketing, display advertising, social media presence, etc.

Network

In order to facilitate the relationship between an Advertiser, Affiliate and Consumer an Affiliate Network or Affiliate Tracking Platform must be leveraged. The primary responsibility of these networks or platforms is to track clicks and conversions and attribute them to the appropriate affiliate. This is done through the use of tracking links, cookies and conversion pixels. In additional to the technical benefits a network or platform provides, they are also used for media hosting, commission payment processing, program reporting and/or other affiliate program elements.

Advertiser

In the affiliate eco-system, a company who is looking to acquire new customers or leads, is known as the advertiser. An advertiser can be a company selling clothing, software, electronics, accesories, etc., or a company generating leads for their insurance, mortgage, legal or other services based business.

how Affiliate Marketing works >

Our Partners

We partner with the best in the industry

What Our Clients & Partners Say

“Exposed has been working with Versa to fully manage our affiliate program for over three years. They have done an excellent job in not only handling the day to day tasks but also in driving new affiliates, new channels, and expanding our program in ways we would never envisioned. We are extremely pleased with their creativity and efforts that have resulted in substantial affiliate revenue growth. We would recommend Versa for anyone looking for a partner who will help grow and manage your affiliate program.”

JEFF HAUTALA, CEO, EXPOSED SKIN CARE

“The Versa team has been such a pleasure to work with! Their responsiveness and dedication to our program has consistently helped us grow our affiliate channel. Reaching new audiences is always a challenge, and Versa has helped us accomplish that, and improve our overall visibility as a brand. We are very grateful for the success they’ve garnered for us and would highly recommend them.”

YO FUJIKAWA, DIRECTOR OF DIGITAL MARKETING, BULLETPROOF

“Versa Marketing’s team is amazing! They took the time to understand our business and provide great support throughout the whole process. I would recommend Versa for someone exploring affiliate marketing!”

ALEC AVEDISSIAN, CEO, RAREFORM

“Partnering with Versa on our affiliate management has made a tremendous difference with our programs. It’s provided additional scale we would not have been able to achieve internally, and across the board we are seeing revenue growth in double digits, a strong focus on recruitment, fraud auditing/resolution, and deployment of new programs. We’re extremely pleased with the Versa team and the results they are generating.”

ONLY NATURAL PET STORE

“We have been very impressed with Versa Marketing. Not only have we seen and immediate impact in our ShareASale referrals, we were also very impressed with the detailed launch our Avantlink program. They have freed up our marketing team to focus on future projects. Versa has been a great “hands free” solution to management of our affiliate program.”

COLORADO KAYAK SUPPLY

“The members of Versa’s team were a perfect extension to our marketing team. They made it easy to quickly grow and maintain Neat’s affiliate business. Their attention to detail and experience in the field has made them a real asset.”

THE NEAT COMPANY