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Versa Marketing Inc. is recognized as an industry leader in performance marketing. Our team of dedicated online marketers have years of experience positioning brands for optimal success and profitability. We are focused on developing customer acquisition programs with sustainable long term growth. Versa is a partner in your brands success.

Our affiliate marketing programs and influencer campaigns are proven to drive ROI. We take the time to learn what is important to your brand, bring our knowledge and create a strategy for profitable growth.

The Founders

Joel Wood, Co-Founder & Chief Strategist Patrick Lavin, Co-Founder & Managing Director
Previously, as CEO of a large online marketing agency, Joel oversaw double-digit growth in revenue and the rapid expansion for the company into a wide range of vertical markets. Now, as Co-Founder & Chief Strategist of Versa Marketing Inc., Joel offers his tremendous track record and experience to enable companies to establish, increase and maintain an indispensable revenue source through internet marketing. Outside of Versa, Joel enjoys spending time outdoors with his wife and three boys. Patrick Lavin is a recognized industry advocate for developing merchant, publisher, and technology partnerships across online marketing channels. Frequently consulted by national online retailers, he has a track record of helping brands achieve rapid sales growth under margin. Patrick believes strongly in transparency and education as paramount to building successful companies in an ever-evolving consumer market. Patrick manages the affiliate program and influencer campaign team. From his home in Boulder, Patrick is a frequent runner, biker, skier and traveler.

Our Offices

The Versa offices are located in Broomfield, CO – just minutes away from Boulder, CO and the Rocky Mountains.


Our Team

Versa has a diverse team of employees who pride themselves on providing the highest level of affiliate management to our clients.

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